Our method of developing your channel program begins with a classroom excerciise that identifies
-Which sales channels to use and why
-What to expect from, and how to motivate each channel
-When, who and how to hire people
-How to market to North America
-How to structure and budget operations
-How to interpret what Americans say
-What to do when things go wrong

A sample of some of the material is below, examining selling in the US vs the UK for comparison purposes
The course sets the stage, now it is up to you to decide how to proceed. We can be your selling agent for a period, until the sales channel issues, as well as competitive and customer "landscaping" are complete. These issues must be understood in order to select the right channel for sales.

The final phase, setting up a representative network... or a direct sales activity, or identifying partners for licensing....are areas where we have many years of experience, and we can and have assisted many referencable clients in these activitties.