We offer two classroom programs that are heavily influenced and framed around our years of experiences with small high technology firms. One of these helps in the Strategic planning process, while the other enables you to take that startegy, test it with potential customers in the US, and expand it into sales channel development.

The choices that emerging companies make in their young histories are very significant. Early choices of the the wrong product or the wrong market can result in dozens of wasted man years of development - caused by factors both inside and outside your control. We have some proven techniques to avoid the former. Our strategic planning course focuses on the potential customer(s) view to understand his pain points and ensure that a great "technology" produces great revenue as well. This course is not specific to European companies.... in fact it has been given many times with US firms.

Developing North American Sales Tactics
Selling in North America is very different than in Europe for many reasons. Roadwarrior members have lived and worked in Europe in pert of their corporate careers, and translate these difference in a classroom as well as advisory role, helping to set up and initially operate a sales channel. More in Sales Development

Domain Expertise Networking
We have been working in high technology areas for an average of 30 years each, and have deep roots in many areas of electronic hardware, system, and software products, or are closely networked into many adjacent areas. If we cannot assist you, we are almost certain to be able to give you a referral to those who can.